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Google beefs up mobile app insights with new AdMob API

Google’s AdMob is upgrading its reporting and analytics for mobile publishers and developers. The company is rolling out a new API, which will provide publishers with more accurate insights into user behavior, ad performance and revenue. New dashboard views. In the AdMob dashboard, users will be able to see metrics …

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Where to get a flu shot this flu season – CNET

Most urgent care facilities, pharmacies and primary care offices offer flu shots.  Portland Press Herald/Getty Images Every year, it’s the same old story: Flu season comes around and, despite warnings and full-out campaigns from health organizations, people start dropping like flies. Attendance drops at schools all over the country and …

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5 High-Impact Lead Generation Strategies for Local Businesses

Local businesses are up against it. With Amazon dominating ecommerce and Walmart dominating brick-and-mortar, many local businesses are struggling to compete. Let’s face it: These aisles aren’t going anywhere. Effective local lead generation strategies can help you do so.  While other digital marketing strategies put you in touch with the …

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